Corporations want to be innovative, but avoid risk. Designers create risk because that’s what innovation involves. But the ultimate goal? Mix reliability and validity with design thinking to achieve great long term consistency in innovation. Roger Martin’s presentation for Ziba Design in Portland, OR.
The principles of passive solar energy are so simple: like the little girl in the comics who sits in a pool of sunlight, carrying on a conversation with the sunbeam. Passive solar energy is like that; a continuing discourse with nature.
We all know it’s warmer to walk on the sunny side of the street on a crisp spring morning, just as in the hot summer we seek the breezeway or the cellar. Without much thought, we adjust our daily movement to natural rhythms. We are our own passive solar energy systems.